Concierge Medicine
What Is Direct Primary Care?
Last reviewed: May 2026 · Haute MD Editorial Team
Direct primary care (DPC) is a membership-based primary care model in which patients pay a low monthly fee ($75-$150) directly to their physician for unlimited primary care services — no insurance billing for primary care visits. DPC practices typically care for 500-1,000 patients (vs 2,000-3,000 in traditional practices), offering significantly better access and more personalized care.
Key considerations
Direct primary care (DPC) is a membership-based primary care model in which patients pay a low monthly fee ($75-$150) directly to their physician for unlimited primary care services — no insurance billing for primary care visits. DPC practices typically care for 500-1,000 patients (vs 2,000-3,000 in traditional practices), offering significantly better access and more personalized care.
When to consider this option
Discuss with a board-certified physician whether this approach fits your individual health profile, family history, and goals. Concierge and longevity-focused practices typically design recommendations around your specific biomarkers, risk factors, and priorities rather than population averages.
Frequently Asked Questions
Who is this best suited for?
Patients who value enhanced access, longer appointments, and a proactive approach to preventive care and longevity benefit most. Busy professionals, those with complex medical histories, and patients with significant family history of serious disease typically see the greatest value.
Is it covered by insurance?
Membership fees are typically not covered by insurance. Underlying clinical services may still be billed through your insurance depending on the practice model. Confirm with the specific practice.
How do I get started?
Schedule a meet-and-greet with the physician to discuss philosophy, services, and availability before enrolling. Most concierge practices welcome these introductory conversations.
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Dr. Alexander Golberg
Concierge Medicine · New York, NY
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Dr. Kern Brar
MD
Concierge Medicine · Oceanside, CA
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