Taking News From Wall Street to Main Street

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Alexis Glick - Anchor and Vice President

Senior Vice President Neil Cavuto has been entrusted to spearhead the direction of the network since inception, and he took a little bit of the DNA from the Fox News Channel. He agrees with Lee and Glick’s assessment of the idea behind the network: “We avoid jargon, arrogance, and any kind of condescending delivery of business,” he says. “There is something to be said of clarity, of energy, of getting to the gist of a story without trying to sound like you are the smartest kid in the class.” As such, the philosophy of the channel is to ask very basic, to-the-point questions, which generally result in clear and concise viewer-friendly answers from a variety of sources. On any given day, the topics covered by the network can range from entrepreneur profiles and publicly traded companies to the current state of the country’s economy. “We take a very broad approach, we cross many different lines, both economically and socially,” says Glick. “We like that we can transcend and reach everybody.”

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Jenna Lee - Anchor

And for those times when the content can be intimidating for someone whose office isn’t located in the Financial District, FOX Business has a translator scrolling on the screen to ensure every viewer can keep up with the topic at hand. “We invested a great deal in our team and in their ability to go through very complicated data and relate it in English with clarity to people,” Cavuto says. “We also try to relate it in our screen-make it simple and easy to read without the droning representation of news elsewhere.”

In fact, FOX Business draws a large amount of their on-air talent from a pool of journalists who have backgrounds with competitors. From Cavuto, who hosted three hours of live programming daily for CNBC, and Cody Willard, who was a frequent guest on CNBC’s Kudlow and Company to Petallides, who was an anchor for Bloomberg Television, many of the network’s top names have amassed their experiences through a variety of other media outlets. “Finding the right people is one of the hardest and most exciting things that we do,” Glick explains. “We try to find people that we believe pop. We want people who translate to the audience, people who are identifiable. The last person we want is someone who is going to talk down to the audience. We want someone you want to sit down with and have a cup of coffee and talk with.” And the one thing that can be said for each of the members is that they are currently singing the praises of the new network, one that seems destined to become the top source for business news, despite a competitor with a 20-year head start.

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10 Responses to “Taking News From Wall Street to Main Street”

  1. Carolyn White Says:

    big story and buildup but what channel is
    it on?

  2. Haute Living Says:

    Check your local listings; it’s different in each market. In New York, it can be found on 43 on Time Warner, right next to the Fox News Channel.

  3. JIM WINTER Says:

    HEY NEIL,
    WHAT ABOUT THIS % OF PROFIT FOR OIL COS. 65% OF WHAT ? OVER LAST YEAR WHICH WAS ?? % OF THE YEAR BEFORE AND ON AND ON. ADD IT UP ! WHAT % OVER 3 OR 4 YEAR AGO ITS IN THE 100s. JUST HOW DUMB DO THEY THINK WE ARE….. WHERE DOES IT END? WHEN WE UP THE PRICE OF WHEAT, CORN AND ?? THAT WE SEND OVER THERE, BARRELL OF WHEAT FOR BARRELL OF OIL ALL THE SAME PRICE, THEY CAN’T RAISE ANYTHING TO EAT IN THAT SAND BOX SO RAISING OUR PRICES TO THEM WILL LEVEL THE PLAYING FIELD… PAY UP OR STARVE….. CHINA AND JAPAN HAVE PRICE CONTROL WHAT ABOUT U. S.A. THIS WILL HIT THEM IN THE OLD POCKETBOOK

  4. TERRY LEMONS Says:

    HEY NEIL,

    WHAT WILL IT TAKE TO STOP THESE OIL PRICES? YOU DEFEND THE OIL COMPANIES AND CAPITALISM. IF THE OIL PRICES KEEP RISING IT WILL KEEP WEAKINING OUR DOLLAR, AND OUR ECONOMY WILL ALSO GO TO CRAP! WHICH IT IS ALREADY DOING! MOST PEOPLE OUT THERE CANT AFFORD TO BUY GAS AT THE PRICES THE’RE AT, UNLESS OF COURSE, THERE RICH LIKE YOU!!!!!!!

  5. Ruth Parrish Says:

    I do not know how you can say the people have decided that they want Obama. They didn’t. The Democratic rules gave more delegates to him. The people gave Hillary the most votes.

  6. Carmela Fuiten Says:

    I heard from someone that you broadcast that Sears and Kmart are up for sale. Is this fact or fiction?

  7. carl meahl sr Says:

    hi Neil
    Why not let the oil co. drill in Anwar, “but only after they build a refinery” that way they will refine the oil to pay for the refinery,if not they will just hold that oil because they won’t be able to refine it and the prices will continue to go up

  8. david canino Says:

    I WILL LIKE TO SEE IF YOU HAVE THE EMAIL FOR MR.NEWT GINGRIGH DOT COM FOR DRILL HERE DRILL NOW.

    THANKS IN ADVANCE AND SEE IF YOU CAN E-MAIL TO MR.DAVID CANINO E-MAIL IS AJIMECHI333@YAHOO.COM.

    GODBLESS

  9. al barnes Says:

    6/25/08
    SUBJECT:NOPLUGIN ELECTRIC CARS.

    DEAR FOX NEWS,

    I HAVE PATENT PENDING ON TECNOLOGY THAT WILL LET
    YOU DRIVE AN ELECTRIC CAR FROM NY TO LA WITHOUT HAVING
    TO STOP TO RECHARGE, WITH ZERO FUEL CONSUMPTION.THE UNIT
    IS ROUND 12 INCHS X 36 INCHS,LOOKS LIKE A SPARE TIRE.

    MY NAME IS AL BARNES, I AM AN AMERICAN, SEVENTY YEARS OLD
    AND I AM A 15,000 HR PILOT DUAL RATED.
    I HAVE TRIED TO GET AT LEAST ONE OF THOSE
    SELF SERVING, INCOMPETENT MORONS IN WASHINGTON FROM MY STATE TO ANSWER MY
    PHONE CALLS OR MY E MAILS TO NO AVAIL. THEY WOULD RATHER HAVE
    THE ISSUE THAN SOLVE THE PROBLEM.

    WHEN OIL IS AT $130.00+ A BARREL, AND GAS IS AT $3.90+ A GALLON THE
    COUNTRY NEEDS THIS TECHNOLOGY NOW RATHER THAN LATER.

    I HAVE TWENTY SEVEN YEARS OF MY LIFE, AND MY OWN MONEY
    INVESTED IN THIS TECHNOLOGY .I CAN DO THIS ON MY OWN, BUT IF I
    COULD GET SOME HELP I COULD HAVE THIS TECHNOLOGY READY
    TO GO TO MARKET IN ABOUT 18 MONTHS OR LESS, OTHERWISE IT WILL TAKE LONGER.
    I NEED HELP FROM SOME ONE IN ORDER TO GET THIS DONE FAST.
    THANK YOU IN ADVANCE.

    AL BARNES
    lbarnes8@satx.rr.com
    SAN ANTONIO,TX.

  10. Sandra McCauley Says:

    Where has Neil Cavuto been? My husband is a big fan of his show and he says that Neil hasn’t been on personally for days. Is he sick?

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