Tommy Hilfiger Debuts New Surf Shack Collection With SoCal Mobile Pop-Up
Tommy Hilfiger, known for his Americana-ware, is taking the essence of his brand to SoCal this summer with a mobile pop-up.
To promote his new Surf Shack collection of summery, beach-friendly clothes, Hilfiger is going on a bus tour that begins at his new West Hollywood flagship June 20, moves on to the parking lot of The Brig on Abbot Kinney in Venice on June 22 and 23 Shack and then finally heads east.
The new line includes 12 pieces of womenswear including awhite blazer and pleated dresses; accessories include beach totes, straw hats and a surfboard-shaped wooden clutch.
The men’s collection features 16 pieces of bright swim trunks, board shorts and T-shirts and flip-flops.
Like Haute Living Los Angeles? Join our Facebook page or follow us on Twitter @HauteLivingLA. Want Haute Living Los Angeles delivered to your inbox once a week? Sign up for our newsletter.
Related Articles
Major Food Group Is Taking Over the Former Tribeca Grill Space — Here’s What to Know
Major Food Group confirms plans to open a new Rich Torrisi-led American tavern and steakhouse at the former Tribeca Grill address, in 2027.
Nordstrom & adidas Launch Nationwide FIFA World Cup 2026 Retail Experience Across U.S. Host Cities
Nordstrom and adidas launch a nationwide FIFA World Cup 2026 retail experience across New York, Seattle, Miami, and more.
Celebrity Trainer Shuichi Take Launches V40, an Elite Fitness Coaching Platform for High-Performing Men
Celebrity trainer Shuichi Take launches V40, a personalized fitness coaching program designed for busy, high-performing men.
LoveShackFancy Leads Buckhead Village’s Big Year: Inside Atlanta’s Big Retail Boom
LoveShackFancy has opened its first Georgia store at Buckhead Village, a 2,100-square-foot space designed to look like a historic French townhouse—powder-pink and cream walls, intricate moldings, pale oak floors, brass rails, and fresh roses. Founded by Rebecca Hessel Cohen in 2013, the New York label built its following on a romantic, vintage-inspired look heavy on […]
Piccolo MORINI Returns to SoHo with Handmade Pasta, Signature Cocktails, and a Reinvented Legacy
Piccolo MORINI returns to SoHo with handcrafted pasta, martinis, and a vibrant new take on the iconic MORINI legacy.
Business Owner Strategy Summit: Helping Owners Unlock Value and Maximize Their Exit
BOSS Summit Miami brought business owners together to learn exit planning, tax strategies, wealth preservation, and M&A.
Latest Stories
Trending Articles
Related Articles
Major Food Group Is Taking Over the Former Tribeca Grill Space — Here’s What to Know
Major Food Group confirms plans to open a new Rich Torrisi-led American tavern and steakhouse at the former Tribeca Grill address, in 2027.
Nordstrom & adidas Launch Nationwide FIFA World Cup 2026 Retail Experience Across U.S. Host Cities
Nordstrom and adidas launch a nationwide FIFA World Cup 2026 retail experience across New York, Seattle, Miami, and more.
Celebrity Trainer Shuichi Take Launches V40, an Elite Fitness Coaching Platform for High-Performing Men
Celebrity trainer Shuichi Take launches V40, a personalized fitness coaching program designed for busy, high-performing men.
LoveShackFancy Leads Buckhead Village’s Big Year: Inside Atlanta’s Big Retail Boom
LoveShackFancy has opened its first Georgia store at Buckhead Village, a 2,100-square-foot space designed to look like a historic French townhouse—powder-pink and cream walls, intricate moldings, pale oak floors, brass rails, and fresh roses. Founded by Rebecca Hessel Cohen in 2013, the New York label built its following on a romantic, vintage-inspired look heavy on […]
Piccolo MORINI Returns to SoHo with Handmade Pasta, Signature Cocktails, and a Reinvented Legacy
Piccolo MORINI returns to SoHo with handcrafted pasta, martinis, and a vibrant new take on the iconic MORINI legacy.
Business Owner Strategy Summit: Helping Owners Unlock Value and Maximize Their Exit
BOSS Summit Miami brought business owners together to learn exit planning, tax strategies, wealth preservation, and M&A.
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.
Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events