Rachel Zoe is jumping on the blowout bandwagon! The 41-year-old celebrity fashion stylist is preparing to opening two Manhattan salons called DreamDry that specialize in “the ultimate blowout.” Unlike her competitors, Drybar and Blow, Zoe told People that her salons will offer “unprecedented, highly personalized services.”
“We’re in the final stages of developing some amazing programs and technologies that will be totally unique to the overall DreamDry experience,” she explained.
The salons will be located at 35 W. 21st Street and 57th Street between Eighth and Ninth Avenues. Though exact opening dates have not been revealed, there is currently signage at both locations.