Luxury carmaker Aston Martin has opened a dealership in Malaysia’s capital Kuala Lumpur, which offers sales and after-sale services to customers in the region.
The new dealership includes a 480-square-meter showroom gallery and a service center. Situated in the Petaling Jaya area of Kuala Lumpur, the Aston Martin dealership is one of the company’s 140 dealers worldwide.
According to Aston Martin dealer Jelita Seleksi Sdn Bhd executive director Nazrul Mohtar, “Now owners from both Malaysia and Singapore can drive cross country, feeling more assured that support is within reach. We have managed to sell two Aston Martins. For this year, we expect to sell ten units as a start.”
At the official launch of Aston Martin Kuala Lumpur, numerous Aston Martin representatives and officials were present, including Aston Martin Lagonda (SEA) Pte Ltd MD Derek McCully, Aston Martin Asia-Pacific regional director Matthew Bennett, Aston Martin Lagonda (SEA) Pte Ltd director Datuk Francis Lee, Aston Martin Lagonda Ltd global sales director Andy Gawthorpe and Nazrul with the Aston Martin DBS.
There are approximately one hundred Aston Martin owners in Malaysia, and the new center will be used as a service clinic for these owners as well as a way of generating new sales.
The Asia-Pacific region currently contributes 20% Aston Martin’s global sales volume. Other Asian dealers of Aston Martin are located in China, Taiwan, Hong Kong and Singapore. According to Aston Martin Lagonda Ltd. global sales director Andy Gawthorpe, the company plans to enter South Korea market by early 2013.
With everything considered, including the color of the tiles, alignment of the lamps and the ceiling, the showroom was designed to allow customers to feel the connect with the cars that are displayed.
The DBS, V12 Vantage, V8 Vantage models are available at the Kuala Lumpur dealership and Vanguish models will be available in the first quarter of 2013.