
Image: modern-interior-decoration.onsugar.com
Fashion and home furnishing company, Laura Ashely, has announced they will be opening a luxury boutique hotel. Following other designer labels like Bulgari and Armani, Laura Ashley has purchased a boutique hotel in Hertfordshire for £5.8m.
Founded in 1953, Laura Ashley was started by Laura and Bernard Ashley who began their endeavor when they were printing fabric on their kitchen table in London. Inspired by a Women’s Institute exhibition, the duo began making their own handcrafted patchwork quilts. After investing £10 on wood for a screen, dyes and linen, Laura and Bernard began printing their own fabrics.
Now decades later, Laura Ashley is opening a boutique hotel in Hertfordshire, which they just purchased for £5.8m. With plans to refurbish the hotel and turn it into a brand showcase for their products and interior design services, the hotel is expected to open sometime this year. There will be 49 rooms with beds, sofas, wallpapers and curtain’s with matching fabrics.
Source: Elite Choice
Like Haute Living London? Join our Facebook page or follow us on Twitter @HauteLivingUK. Want Haute Living London delivered to your inbox once a week? Sign up for our newsletter.
Related Articles
Alex Chinneck’s Surrealist Sculptures Have Taken Over the House of Dior in New York and Beverly Hills
Dior partners with British artist Alex Chinneck on surrealist window displays at the House of Dior New York and House of Dior Beverly Hills.
Raffles Hotels & Resorts Is Partnering With Raf’s for an Exclusive Pop-Up Dining Series in Paris, Boston & London This Summer
Raffles Hotels & Resorts partners with New York’s Raf’s restaurant for three exclusive dining residencies in Paris, Boston, and London.
Acqualina Resort Celebrates 20 Years of Luxury, Tradition, and Unforgettable Miami Experiences
Acqualina Resort celebrates its 20th anniversary with a spectacular Miami event honoring luxury, tradition, and hospitality.
Cannes Lions 2026 Introduces the Creative Brand Lion and Goes All-In on AI
Cannes Lions 2026 launches the Creative Brand Lion while expanding AI, Creative Data, and Retail Media awards.
Major Food Group Is Taking Over the Former Tribeca Grill Space — Here’s What to Know
Major Food Group confirms plans to open a new Rich Torrisi-led American tavern and steakhouse at the former Tribeca Grill address, in 2027.
Nordstrom & adidas Launch Nationwide FIFA World Cup 2026 Retail Experience Across U.S. Host Cities
Nordstrom and adidas launch a nationwide FIFA World Cup 2026 retail experience across New York, Seattle, Miami, and more.
Latest Stories
Trending Articles
Related Articles
Alex Chinneck’s Surrealist Sculptures Have Taken Over the House of Dior in New York and Beverly Hills
Dior partners with British artist Alex Chinneck on surrealist window displays at the House of Dior New York and House of Dior Beverly Hills.
Raffles Hotels & Resorts Is Partnering With Raf’s for an Exclusive Pop-Up Dining Series in Paris, Boston & London This Summer
Raffles Hotels & Resorts partners with New York’s Raf’s restaurant for three exclusive dining residencies in Paris, Boston, and London.
Acqualina Resort Celebrates 20 Years of Luxury, Tradition, and Unforgettable Miami Experiences
Acqualina Resort celebrates its 20th anniversary with a spectacular Miami event honoring luxury, tradition, and hospitality.
Cannes Lions 2026 Introduces the Creative Brand Lion and Goes All-In on AI
Cannes Lions 2026 launches the Creative Brand Lion while expanding AI, Creative Data, and Retail Media awards.
Major Food Group Is Taking Over the Former Tribeca Grill Space — Here’s What to Know
Major Food Group confirms plans to open a new Rich Torrisi-led American tavern and steakhouse at the former Tribeca Grill address, in 2027.
Nordstrom & adidas Launch Nationwide FIFA World Cup 2026 Retail Experience Across U.S. Host Cities
Nordstrom and adidas launch a nationwide FIFA World Cup 2026 retail experience across New York, Seattle, Miami, and more.
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.
Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events