Apple's New Fifth Avenue Cube | Haute Living Magazine

CHANGE MARKET : LOS ANGELES

PEOPLE LIKE THIS ON FACEBOOK

Haute Living Los Angeles March/April 2012

Apple Unveils New $6 Million Fifth Avenue Store Cube

by Alison Cavatore

Never ceasing to amaze customers, Apple has just redone it’s Fifth Avenue store cube to be more elegant and seamless.

At Apple’s New York City flagship store on Fifth Avenue, the glass cube entrance has been redesigned. The number of glass panes was reduced from 90 to 15.

By using larger, seamless pieces of glass, the new cube façade is less complicated than it’s original design. The redesign cost $6.6 million.

Sometimes referred to as “Steve Jobs’ Louvre,” the flagship store is a testament to how Jobs aimed for perfection, tweaking the cube to be sleeker, simpler and less complicated. Extra hardware on the glass was removed and small bollards that previously surrounded the cube on the plaza were eliminated.

Source: Pursuitist

Like Haute Living New York? Join our Facebook page or follow us on Twitter @HauteLivingNY. Want Haute Living New York delivered to your in box once a week? Sign up for our newsletter.

Nov 4, 2011 11:40 AM

Read 105 Times

New Apple Store Offers Press Sneak Peek

This Thursday, local-media, businessman and passers-by peered through the glass doors of the new Apple store at Hong Kong's upscale IFC Mall.

by Shekinah Johnson, Sep 22, 2011 11:02 PM

A New Apple Store Opening In Grand Central on Friday

Grand Central has always been known for its constant crowds of passengers, but imagine walking past a black box concealing a 23,000-square foot store with one of largest companies in the world. Well, its official, the newest Apple Store will be open on Friday, just in time for holiday shopping.

by Laura Yarborough, Dec 8, 2011 6:25 AM

The New Apple Store Hong Kong

Hong Kong's first Apple Store opened this week, to much fanfare. Hundreds camped out in front of the new store overnight. Security guards made several hundred more wait outside the mall on a pedestrian bridge connecting the mall to Hong Kong’s ferry piers.

by Lexi Holzberg Kritzer, Sep 28, 2011 1:15 AM

Grand Central Apple Store Moves Closer to Opening

Everything Apple related is highly-anticipated, but the opening of an Apple store in Grand Central station has everyone on the edge of their seats. Expected to be the largest retail space in Grand Central, the Apple store is inching closer to its opening date.

by Alison Cavatore, Nov 25, 2011 3:25 AM

Fun Fact: Apple Co-Founder Steve Wozniak First in Line for iPhone 4S

Here's a fun fact for you: Apple Co-Founder Steve Wozniak was one of the first in line waiting for his iPhone 4s; because that is, after all, how you get the coveted new gadget on the block.

by Lexi Holzberg Kritzer, Nov 4, 2011 11:12 AM

Ted Baker Unveils New Store in Deira City Center

Ted Baker now has a new store in Dubai located at the Deira City Centre shopping mall. Echoing the attention to detail found in Ted’s exquisite tailoring, the store showcases Ted Baker's menswear, womenswear, and accessory collections in 1,900 square feet of trademark Ted style.

by Rebecca Anne Proctor, Sep 18, 2011 2:09 AM

Haute Event: Ice Cube Performs at Chateau Nightclub

Chateau Nightclub & Gardens at Paris Las Vegas was packed wall-to-wall last night as legendary multifaceted entertainer Ice Cube put on an unforgettable performance for fans.

by Susan Stapleton, Oct 10, 2011 1:02 AM

Paul Smith Celebrates 25 Years in the “Big Apple”

In true Paul Smith style, the store will celebrate 25 years in New York City with a limited edition collection.

by Anna Dysinger, Jan 26, 2012 8:59 PM

Watch Retailer Wempe Signs Lease in Rolex Building on Fifth Avenue

German luxury watch and jewelry retailer Wempe signed a 15-year lease in the Rolex Building at 665 Fifth Avenue--on the corner of 53rd Street.

by Haley Friedlich, Oct 31, 2011 11:08 AM

J. Lindberg Opens Flagship Store in Singapore

Swedish brand J. Lindberg has just opened a flagship store in Singapore, which is located at the Mandarin Gallery on the city’s premium shopping street.

by Alison Cavatore, Apr 25, 2012 7:27 AM