Ann Taylor, the popular clothing store geared towards fashion forward women, opens its newest concept store in Dadeland Mall today. Ladies get ready to shop as this is no regular Ann Taylor store. Resembling more of a modern boutique than a traditional store, technology and haute luxury merge to create an incredible shopping experience that is unlike any other. The space extensively uses the power of technology, through oversized touch screen computers, to better aid customers in their shopping experience. The computers will give guests an interactive access to styling tips, curated fashion presentations, and complete product assortment.

The store’s interior is magnificently lush and cozy accented by white washed maple hardwood floors, crystal chandeliers, modern tufted furniture, sleek feminine fixtures and a  private lounge. The oversized touch screen computers are located in the private dressing area. Dedicated stylists are also on staff and available for both walk-ins and appointments to help clients put together perfects individualized looks for any occasion.

5 Distinguishing Details

Fashion Forward Point of View: “Favorite looks of the season are styled on a runway of mannequins lining the center of the store, making it easier to shop.”

Boutique Feel: “The store functions as ‘a shop within a shop’ and includes sections like the accessories shop, the shoe shop, and the casual shop.”

Lighting: “Modern lighting include crystal chandeliers and proprietary lighting systems make the store warm, easy, and inviting.”

Dressing rooms: “Feminine dressing rooms with individual floral wall coverings are set in a private lounge area with back lit mirrors and an ottoman.”

Multichannel: “The dressing room area contains a multichannel touch screen for clients to easily find product information.”

The store’s opening marks the fourth of its kind in the South Florida region, already open in Aventura Mall and Boca Raton and launching in Pembroke Gardens simultaneously. The Ann Taylor Concept Store is located at 7535 Kendall Drive inside of Dadeland Mall.

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