Van Cleef & Arpels and its local partner, Ali Bin Ali Group, have opened a new boutique in Doha. The boutique is located in the famous luxury shopping centre ‘Villaggio Mall’ which offers a unique shopping experience with individual boutiques laid out around a network of canals, evoking the feeling of the fabled city of Venice.

A ribbon cutting ceremony, conducted by the Executive Vice-Chairman of Ali Bin Ali Group, Mr. Nabeel Ali Bin Ali and the CEO of Van Cleef & Arpels, Mr. Stanislas de Quercize was held on Tuesday, May 10, 2011.

Since 1906, the Maison of Van Cleef & Arpels has been the embodiment of the French spirit of High Jewellery, which is renowned the world over with a network of 83 boutiques worldwide, 7 of which are in the Middle East.

The new Van Cleef & Arpels Villaggio Mall boutique covers 190 square meters and boasts a unique and fresh design by British designer Anouska Hempel. Glamour, femininity, sensuality are the three words that define the brand’s personality and three principles that govern the concept of this store, imagined as a private apartment and designed to make each individual feel at home. The unique style and layout of this boutique provides elegant private rooms as the private VIP area, the watch bar or the jewellery lounge.

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