Haute Time: Jaeger-LeCoulture Reverso Watch Celebrates 80 Years
On March 4, 1931, at exactly 1:15 p.m., Mr. René-Alfred Chauvot officially patented the reverso timepiece at the INPI (National Industrial Property Institute) in Paris. 80 years later, the "wristwatch which can slide on its base and flip over on itself” is sti…
On March 4, 1931, at exactly 1:15 p.m., Mr. René-Alfred Chauvot officially patented the reverso timepiece at the INPI (National Industrial Property Institute) in Paris. 80 years later, the “wristwatch which can slide on its base and flip over on itself” is still one of the most coveted watches in the entire world.
Throughout the years, Jaeger-LeCoulture has adorned the wrists of some of the most prestigious wearers including prominent businssmen, politicians, celebrities like Diane Kruger, Swizz Beatz, and ranked polo players. And now, in honor of this impressive anniversary of the Jaeger-LeCoulture Reverso, the brand is celebrating all over the world by opening up its Virtual Museum of secrets and stories behind the legendary brand and its remarkable timepiece.
Want more from Haute Time? Join us on Facebook.
Latest from Haute Living
Jacob & Co. Creates the 50 Million Dollar Victoria’s Secret Fantasy Bra Worn by Kylie Jenner
AMIRI Unveils Season Two of Its FC Barcelona Formalwear
Assaf Granit Chooses Mutra, the World’s First Michelin-Starred Kosher Restaurant, for His First U.S. Dinner
