Haute Living Los Angeles March/April 2012
Haute Spot: the Swim Spot Pop Up Shops Open

After the torrential rains we’ve been having here in Orange County, you’re probably ready to put away your Burberry galoshes and slip into your swimsuit. After all, there’s a reason you’re hitting up the gym every day. To take the hassle out of bathing suit season, the Swim Spot Pop Up Shops are open, giving you a chance to find the perfect suit to flatter your figure, flirt with lifeguards and feel like a million bucks every time you step out onto the sand or relax poolside.

All the locations boast the same sleek and minimal look with lucite fixtures and clean white walls (and splashes of orange, naturally), which means there’ll be nothing to take away from the array of sweet, sexy and summer-ready suits. The Swim Spot Pop Ups carry the same mix of brands as their famed web site, like Luxe by Lisa Vogel, St. John Swim, Ella Moss Isla and more. But the real draw to the site and the stores is the Bikini Builder — accessed through the in-store iPads — which lets customers pick and choose from the entire inventory for a suit that’ll flatter every curve and contour. With an almost unlimited combination of tops, bottoms, one pieces and cover ups, there’s no doubt that this swim season you’ll be looking your best.

The Pop Up shops will be open throughout the summer, so as you get your tan deeper or you get your body in peak condition, you’ll be able to stop in and get a suit that’ll keep you looking like a perfect 10. And since there’s no age limit to looking good, the Swim Spot pop up caters to every age and body type — with everything from young contemporary styles from Hurley and Reef to Missy lines like Tommy Hilfiger and NEXT alongside the Luxury lines. Feel free to mix and match — you’ll be surprised what pops when unexpected pieces come together.

The Swim Spot Pop Up shops are now open at the Irvine Spectrum Center, The Oaks Mall in Thousand Oaks, Westfield Santa Anita and Westfield Topanga in Canoga Park. The Swim Spot at Victoria Gardens in Rancho Cucamonga is scheduled to open April 1st. For more information or to build your perfect suit, visit the Swim Spot official web site at www.swimspot.com.

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Mar 28, 2011 2:21 PM
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