Insider’s Guide to New York

Name: Ivanka Trump

The stats: Born in New York City; has lived in New York for her entire life, currently in the Village.

Why she loves New York: The architecture.

Ivanka Trump, daughter of Ivana Trump and American business magnate Donald Trump, is herself a businesswoman as Executive Vice President of Development & Acquisitions at The Trump Organization, an heiress, fashion model, and a regular judge on the reality television show The Apprentice. Recently, she has launched her own jewelry line, Ivanka Trump Fine Jewelry.

Ivanka Trump’s history spans past the reaches of The Trump Organization, where she is responsible for the domestic and global expansion of The Trump Organization’s real estate interests. Beginning in 1997, her modeling career brought her to the pages of magazines such as Seventeen, Forbes, Stuff, and Harper’s Bazaar, among others, including advertisement campaigns for Tommy Hilfiger and Sassoon Jeans.

Before joining her father’s business, the young businesswoman worked for Forest City Enterprises and also teamed up with diamond trading company Dynamic Diamond Corp. to design and launch her jewelry line. The brand’s flagship location, called Ivanka Trump, opened on Madison Avenue in 2007 and continues to expand.

Her jewelry collection, inspired by timeless elegance and glamour, is divided into five types: Mixed Cut – containing hand-selected polished diamonds, Signature, Tassels, Black & White, and Bridal Bar. Pieces include diamond and platinum earrings, necklaces, bracelets and rings. Her latest Spring/Summer 2011 collection is rich with rose gold, mother of pearl, onyx, and rock crystals and is romantically evocative of old Hollywood. To see more from the stunning collection, visit ivankatrumpcollection.com.

Check out Ivanka Trump’s favorite haute spots in New York at Haute Secrets.

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