Haute Living Los Angeles March/April 2012
New York Fashion Week: Sneak Peak Inside Mercedes-Benz Star Lounge

Giuliana Rancic films for E News Inside the Mercedes-Benz Star Lounge during New York Fashion Week

Stars come and go during New York Fashion Week, but where exactly do celebrities go to lounge in between shows?  They end up at one the most coveted areas inside tents–the Mercedes-Benz Star Lounge. I’m taking you inside for a fabulous sneak peak at what it looks like, what you’ll find in there and which stars have been caught lounging, sipping  a drink (or two) and posing for the photogs. The Star Lounge caters specifically to designers, celebrities, and Mercedes-Benz owners, so this is sure a treat!

This season’s Mercedes-Benz Star Lounge got a fresh new look from the design team behind the newly launched DVF Home Collection. It features a mix of DVF home furnishing and accessories to create a luxurious and chic experience during Mercedes-Benz Fashion Week at Lincoln Center.  It became a lounge fit for any fashioning celebrity.

The transformation of a simple room inside Lincoln Center is made possible by incorporating signature pieces in multiple categories including accessories, fabrics and rugs. DVF Home Collection designs are available exclusively at Bloomingdale’s.

“I’m so excited to partner with Mercedes Benz to showcase my new home collection at their Star Lounge in Lincoln Center during Fashion Week,” says Diane Von Furstenberg.  “It’s the perfect place for everyone to come and relax in between shows.” And that they did.

In the image above you see Giuliana Ranic from E! News about to film for her show.  Minutes before, Giuliana walked the Heart Truth Fall 2011 runway show in a beautiful red mini dress.

Below, you’ll  images of the stars “relaxing in between shows.”

Read more from Martha at her blog, Lela Luxe.

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Feb 15, 2011 3:09 PM
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