Haute Living Los Angeles Jan/Feb 2012
ALNO Pasadena
by Sean Ballent

For many, the kitchen is the heart of the home. It’s the center for family gatherings, a workplace, and a place to relax. The room’s versatile dynamics not only make it the most important space in the home, but also a complicated room to get right. And with the healthy wave of green sweeping the planet, “right” is now synonymous with eco-friendly.

For more than 80 years, ALNO, one of the world’s largest and most respected designers and manufacturers of luxury kitchen environments, has been at the forefront of innovation and green manufacturing. Featuring only the finest FSC-certified materials and devoted entirely to environmentally responsible practices, ALNO’s reputation as experts in contemporary, high-end, green kitchens has made it the first choice of many developers for luxury projects.

ALNO’s Pasadena location is the company’s first “green” showroom, featuring a variety of environmentally friendly features and design elements that help to minimize energy usage. Housed on two floors of a spacious, airy loft-style unit, the showroom features 13-foot ceilings, open truss construction, steel balconies, hardwood floors, and large north-facing windows that look out over the San Gabriel Mountains.

“ALNO kitchens are known for their clean, elegant simplicity, and we wanted our showroom to reflect this design philosophy,” says Fred Crockett, president of ALNO Pasadena.

Green features of the showroom include passive solar energy to increase efficiency; adjustable sawtooth skylights to take advantage of mountain thermal airflows; and Icyne water-based foam to insulate the roof and walls.

“By using green manufacturing processes and creating products that have a very low environmental footprint, ALNO demonstrates its commitment to environmental responsibility every day. We wanted to accomplish the same goals with our showroom,” says Crockett.

With today’s consumers stressing the importance of high-end style with respect for the environment, it’s easy to see why luxury developers prefer ALNO. It comes as no surprise that Marco Astani, the developer of the new Concerto Residences and Loft in Los Angeles, selected ALNO kitchen cabinets for the prestigious project. The Concerto, which will consist of 271 residences and 77 lofts, is forecasted to epitomize high-rise luxury living in downtown L.A. ALNO was chosen as the Concerto’s kitchen cabinetry partner because of its experience working with the multi-housing industry and its progressive designs. With a comprehensive contract sales division, ALNO provides proprietary pricing, product quality assurance, on-time deliveries, and proactive customer service. ALNO’s contract division also provides unparalleled full-project management. The company specializes in design and installation while offering superior attention to detail. ALNO also extends the assistance of product specialists, beautifully designed presentations, and the latest appliances on the market.

“We work with numerous developers, designers and homeowners who are looking to incorporate eco-friendly luxury products into their projects,” said Crockett. “When I built the ALNO Pasadena showroom I knew that it would make for a beautiful and healthy space to work in, but I also knew that it would communicate to our clientele that being green is also at the heart of our products, manufacturing procedures and business.”

ALNO Pasadena
70 E Montecito Ave.
Sierra Madre, CA 91024
626.355.7500
www.alnopasadena.com

May 8, 2009 3:31 PM
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