Tiffany & Co. unveils their latest unique collection designed by master architect Frank Gehry.

By Cristina Ordoqui

What do the Guggenheim Bilbao, the Walt Disney Concert Hall in Los Angeles, and the New York Times headquarters have in common with Tiffany & Co.? No, it’s not a riddle. The answer is Frank Gehry. The Pritzker Prize-winning architect responsible for some of the most iconic contemporary structures is once again dazzling the jewelry industry with a new additions to his eponymous collection at Tiffany.

Fish and Torque are two of Gehry’s existing collections, garnering inspiration from aquatic life and natural movement, respectively, while Flux is Gehry’s latest line for the famed jewelry store, taking its cues from nature’s flow. Each distinctive collection exemplifies Gehry’s talent for dismantling the familiar and reinterpreting it in his singular style.

Since the early days of his career, the noble fish has been a theme in Gehry’s work, evidenced by the Fish Sculpture at Vila Olimpica in Barcelona and the silver surfaces of the Guggenheim’s glass curves, so it comes as no surprise that the fish is once again one of his motifs. The collection comprises 18-karat white and yellow gold pendants, necklaces, earrings, and rings designed as contoured “fish,” finished with sharp edges and a sweep of pavé diamonds. Pieces range from $160 for fish pendants in sterling silver to a $14,000 for white gold rings covered in pavé diamonds.

The Torque collection is designed to move with the body, so that each angle provides a unique perspective. Pieces are available in white, yellow, rose, and black gold as well as sterling silver. It is the largest of the three collections and prices range from $125 to $7,800.

The Flux collection rounds out the trio and is reminiscent of past works by Gehry and should be recognizable to anyone familiar with Gehry’s signature style. The fluid lines of his structures are reinvented through sleek, dangling earrings, curvy rings, and pendant necklaces in a choice of sterling silver or yellow gold, ranging in cost from $525 to $4,900.

“Sketching and shaping three-dimensional models and conceptualizing different possibilities-this is the essence of creating, whether in architecture or jewelry,” says Gehry, who does not differentiate between architecture and his other works.

Judging by his meticulous artistry and sophisticated designs for Tiffany, it is clear that whether Gehry is sculpting skyscrapers or smaller scale works, he takes his artwork very seriously, deeming all of his works of equal importance. In Gehry’s eyes, it’s apparently not the size of the fish that counts, but the motion and fluidity of the ocean.