CHANGE MARKET : LOS ANGELES
Bergdorf’s Jewelry Boom

The Fifth Avenue flagship Bergdorf Goodman is unveiling a super chic 1,500-square-foot luxury jewelry area on the main floor of the boutique. The space now evokes a a Thirties and Forties French Moderne style, with a Max Ingrand-inspired étagère inlaid with shagreen and bone, cabinets of Macassar ebony veneer and parquet floors with custom-designed carpeting.
Bergdorfs is known for hawking the finest jewelry, with the main goal of distinguishing themselves from the competition by not selling your typical engagement rings and line bracelets. Instead, Bergdorfs’ focus is on artisans and rarified designs
(as mentioned in a piece on the Joan Hornig Collection available at Bergdorf Goodman), with prices ranging from $16,000 to $300,000 and more.
Sep 4, 2007 11:43 AM
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